Basics of Search Engine Optimization
I am writing this white paper for those people who do not have any idea about search engine optimization (SEO). Special the business community of Pakistan who do not have information on SEO and its importance in today’s world. Search Engine Optimization is the only technique to increase your business revenue form internet and global world. Making a website is not enough in this era of technology; million of website are building and uploading daily on the global internet world. Main objective to write this paper is to promote search engine optimization in Pakistan. According to an internet report over 85% of internet users, use search engines to find related websites like yours? Millions of people each day turn to the major search engines to find products, services and information.
With over one billion web sites listed with search engines, how will your customers ever find you among the competition? Search Engine Optimization is the solution. SEO technical definition SEO is short of Search Engine Optimization. The term used to describe the marketing technique of preparing a website to enhance its chances of being ranked in the top results of a search engine once a relevant search is undertaken. Why SEO is important today Today, internet marketing turning point on how popular your site is. Optimizing your site for Search Engine Marketing can result in a large hit rate to your site.
This happens only if your site is to show whenever somebody searches for the keywords of your site. If your site is in the top of Search Engine Rankings, you need to take recourse only to search engine promotion. This is the only way you can possibly reach all those people who are really searching for your service or product. Internet Marketing today is dependent only on search engine optimization. It matters little that your website has the most beautiful graphics or the most attractive words. Internet marketing is now gradually increasing in Pakistan, as we are very late in this field so Pakistani websites are behind in many keywords and in generic keywords. It doesn’t means that we can not reach SEO on generic keywords but it takes a lot of continuous effort to compete the generic keywords. Most important thing in SEO is that how often a website is updated and how much popular website is. The only way to measure the success of a Natural Search Engine Optimization Campaign is to know where you rank on the Internet's most important search engines for the keyphrases/ keywords which are relevant to your company, business. Out of million’s of website on a single keyword (example: trading) only 10 websites comes on the first page of search engine result.
Conclusion In this article I have given an overview of SEO to you, we can achieve top ranking on search engines with continuous efforts and improving our website contents, layout and related material. I have listed all the techniques you can adopt these techniques to optimize your website and getting top ranked. I will describe each topic in detail in my coming articles. Feel free for any query or help. Contact me on email or cell phone. Regards, Tayyab Ilyas SEO Expert Telecube – Islamabad email@example.com www.telecube.biz Cell: 0321-5146399 My other websites http://dailykhabarnama.com http://hlsinternational.
net http://hlsnetwork.net http://nij.dailykhabarnama.com.
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